Always on the lookout for something new or something to add to my wish list. Hera London is another new brand recently launched where I found them on Instagram. I don’t actually own anything Yellow but fell in love with this hoodie as soon as I saw it. Its simple but affective with the large logo and bright colour. I love the fact its longline as well as most of my T shirts are. Retail price at £70 is slightly expensive so I would suggest to wait until they do at least 10% off.